A FASHION BOUTIQUE WITH AN IDENTITY CRISIS

CLIENT: Nichii Fashion City Group
PROJECT:
Kitschen Brand ID
DESCRIPTION:
To create a contemporary fashion boutique that is uniquely different from Nichii Fashion City Group.

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CHALLENGE: The fashion line was different, very mix and match, it was kitsch.

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SOLUTION: Thus the birth of Kitschen. We designed Kitschen with a kitchen theme. Which made Kitschen truly kitsch in relation to the other boutiques out there.

// LOGO DEVELOPMENT
// DESIGN ELEMENT
// POSTCARD DESIGN

// PAPERBAG DESIGN
//SOUVENIR BAG
// SIGNAGE
// IN-STORE POSTER

// WEBSITE // SEE IT HERE

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RESULTS
: Check out our Kitschen page on Facebook, it’s practically a cult. Kitschen also opened an additional 6 boutiques over a 9 month period.




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